The Leadership Challenge ®

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Liberate the leadership potential in anyone who chooses to accept the challenge to lead.

The Leadership Challenge is a global campaign to liberate the leader in everyone. We believe that teams, businesses—and even the world—get better when ordinary people enable those around them to achieve extraordinary things.

The Leadership Challenge ® approaches leadership as a measurable, learnable, and teachable set of behaviors.

This course grew out of rigorous research that first began in 1982 when Jim Kouzes and Barry Posner set out to understand those times when leaders performed at their personal best. They conducted hundreds of interviews and reviewed hundreds of case studies and survey questionnaires. What emerged were five fundamental practices common to extraordinary leadership achievements. Now known worldwide as the most practical model of leadership development, The Five Practices of Exemplary Leadership® continues to prove its effectiveness in cultivating and liberating the leadership potential in anyone—at any level, in any organization—who chooses to accept the challenge to lead.

The five core practices of exemplary leadership:

Leadership is not about personality; it’s about behavior—an observable set of skills and abilities. And when we first set out to discover what great leaders actually do when they are at their personal best, we collected thousands of stories from ordinary people—the experiences they recalled when asked to think of a peak leadership experience. Despite differences in culture, gender, age, and other variables, these “Personal Best” stories revealed similar patterns of behavior. In fact, we discovered that when leaders are at their personal best, there are five core practices common to all: they Model the Way, Inspire a Shared Vision, Challenge the Process, Enable Others to Act, and last but certainly not least, they Encourage the Heart.

LPI: Leadership Practices Inventory

Over three million people have taken their first steps towards their personal leadership best with the Leadership Practices Inventory® (LPI®), a 360-degree assessment tool by Jim Kouzes and Barry Posner. Based on The Five Practices of Exemplary Leadership® model, the 360-degree assessments and facilitator materials illuminate both the effectiveness of your leaders and the level of commitment, engagement, and satisfaction of those that follow.

No matter where your leaders are along their leadership development journey, the LPI will support the important work you do in developing, nurturing, and empowering your emerging leaders.

Contact us to learn more!